hi! my name is mack nelson. i'm a design engineer — i build interfaces, and the systems that power them. welcome to my corner of the web.
a few things i've made —
a bit of my resume —
- led complete redesign of schellgames.com; decreased bounce rate by >20%
- collaborated cross-functionally & managed contractors/vendors to launch 8+ sites
- oversaw full product lifecycle for a suite of web apps
- scaffolded a ci/cd pipeline; >99.9% uptime across all sites
- an independent design engineering studio — prototyping, product design, and front-end builds for founders and small teams
- managed & mentored design and dev teams for a b2b web dev agency
- established technical governance for high-conversion, seo-friendly sites
- spearheaded development & maintenance of 25+ client sites
- drove development of a ui component library for gnc.com
- partnered with the ux team to execute a/b tests & implement design changes
- built 10+ campaign-specific landing pages
- designed an assignment proctoring prototype trialed at pepperdine university
- designed & developed responsive, performant client websites
- developed & taught a 3-week html/css/js course for k-12 students
if you'd like to say hi, email me at
hi@macknelson.com